Lot's of numbers, statistics, percentages in short anything with numbers is one big turn off. Radio is a blind medium you have to take your listener on a journey, blind them with numbers and they will get confused, lost and probably tune away. So if you have to quote statistics remember to keep is simple and easy to understand.
Living by numbers
Lot's of numbers, statistics, percentages in short anything with numbers is one big turn off. Radio is a blind medium you have to take your listener on a journey, blind them with numbers and they will get confused, lost and probably tune away. So if you have to quote statistics remember to keep is simple and easy to understand.
